|  | 
                                
                                    | Amazon.com vs. the Internet Pure-Play Retailers |  
                                    | Stock PriceMarket Cap ($M)
 | AMZN | BNBN | CDNW | BGST | ETYS | Pure PlayMarket Cap
 | AMZN/Pure PlayMarket Cap Ratio
 |  
                                    | 8/5/99 | 97 1/415,712
 | 16 1/22,310
 | 16 1/4478
 | 6 7/859
 | 33 1/83,400
 | 6,247 | 2.5 |  
                                    | 9/3/99 | 62 7/16*20,300
 | 17 15/162,510
 | 14 5/16420
 | 7 1/463
 | 455,060
 | 8.053 | 2.5 |  
                                    | 10/7/99 | 87 5/1629,400
 | 21 1/83,350
 | 15 3/8431
 | 6 3/853
 | 78 1/49,080
 | 12,914 | 2.3 |  
                                    | 11/12/99 | 74 15/1625,300
 | 17 11/162,550
 | 12 13/16388
 | 5 1/445
 | 53 7/166,140
 | 9,123 | 2.8 |  
                                    | 12/2/99 | 89 1/1630,351
 | 192,740
 | 15455
 | 6 1/453
 | 556587
 | 9,835 | 3.1 |  
                                    | 1/7/00 | 69 9/1623,706
 | 16 3/82,362
 | 10 1/4311
 | 7 1/1660
 | 21 9/162,582
 | 5,315 | 4.5 |  
                                    | 1/31/00 | 64 9/1622,002
 | 11 5/81,676
 | 11 1/2349
 | 6 3/855
 | 14 5/81,751
 | 3,831 | 5.7 |  
                                    | 3/6/00 | 6421,810
 | 8 1/21,226
 | 9 3/8285
 | 5 3/846
 | 14 1/81,703
 | 3,260 | 6.7 |  
                                    | 3/31/00 | 6723,418
 | 9 7/161,361
 | 3 25/32124
 | 4 1/835
 | 8 27/321,066
 | 2.586 | 9.1 |  
                                    | 6/30/00 | 36 5/1612,774
 | 6 17/32953
 | 3 3/32102
 | 1 1/1611
 | 6 11/32771
 | 1,837 | 7.0 |  
                                    | latest quotes *Amazon.com split 2 for 1 on 8/30/99 |  |